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Michel Laroche, PhD

Professor, Marketing
Royal Bank Distinguished Professorship in Marketing


Michel Laroche, PhD
Office: S-MB 13.237  
John Molson Building,
1450 Guy
Phone: (514) 848-2424 ext. 2942
Email: michel.laroche@concordia.ca

MICHEL LAROCHE (Royal Bank Distinguished Professor of Marketing) holds a Diplôme d'ingénieur (École Centrale de Paris), an M.S.E. (Johns Hopkins), a M.Ph. and a Ph.D. (Columbia),and a Doctor of Science honoris causa from the University of Guelph. He is a Fellow of the Royal Society of Canada, a Fellow of the American Psychological Association, and a Distinguished Fellow of both the Society for Marketing Advances and the Academy of Marketing Science. He has also been named the 2000 Concordia University Research Fellow, and he has received the 2000Jacques-Rousseau Medal for the best multidisciplinary researcher in Canada. He is the first recipient of the Royal Bank Distinguished Professorship in Marketing at the John Molson School of Business. In 2001, the Montreal Chapter of the AMA elected him a member of the Academy of Marketing Personalities. In 2002, he received from HEC-Montreal the fifth Living Legend of Marketing Award, in 2003 the Sprott Leader in Business Research & Practice Award, and in 2019 the Howard Berkman Service Award. His main research interests are in the areas of consumer behavior modelling, social media/digital marketing, retailing, services marketing, culture, marketing communications, and research methodology. Several of his major projects were funded, among others, by SSHRC and FQRSC.

He is the co-author of 26 major text books (most available in French), including
Customer Behaviour, Marketing in Canada (Le marketing: fondements et applications), Advertisingin Canada (Gestion de la publicité), Consumer Behaviour: A Canadian Perspective (Le comportement du consommateur), Marketing Research in Canada (Les fondements de la recherche commerciale), and Canadian Retailing (Les commerce de détail: Marketing et gestion).He has also co-authored a major annotated bibliography (published by the AMA),several workbooks, and study guides, edited several other books, and wrote several invited book chapters. He has also published about 196 papers in, among others, the Journal of Consumer Research, the Journal of the Association for Consumer Research, Marketing Letters, the Journal of Business Research, the Journal of the Academy of Marketing Science, the Journal of Advertising Research, the Journal of Retailing, the Journal of Cross-Cultural Psychology, the Journal of International Business Studies, the Journal of Service Research, the Journal of Economic Psychology, the Canadian Journal of Administrative Sciences, the Journal of Retailing and Consumer Services, the Journal of Consumer Marketing, the International Journal of Research in Marketing, the Journal of Public Policy and Marketing, the International Journal of Advertising, the Journal of International Consumer Marketing, the International Journal of Information Management, Computers in Human Behavior, the Journal of Psychology, the Journal of Social Psychology, Marketing Intelligence and Planning, Recherche et Applications en Marketing and the Business Forum. His citation count is now over 27,000, and his level is 76. He has also participated in numerous conferences and published about 194 papers in major conference proceedings, including those of the Association for Consumer Research, the American Marketing Association, the Administrative Sciences Association of Canada, the Association française de marketing, the European Marketing Academy, the Academy of Marketing Science, the Society for Marketing Advances and the International Seminar of Research in Marketing. 

He has supervised 48 M.B.A. and 4 EMBA Business Research Papers, 64 M.Sc., 2 MST and 27 Ph.D. theses and won several research awards, including the 1980 ASAC Award of Excellence, the 1986 SMA Outstanding Paper Award in Marketing Management, the 1993 John Labatt Award of Excellence in Strategic Evaluation Research, the 1998 Award of Excellence for the best paper published in CJAS in 1997, the 2000 Jacques-Rousseau Medal of the ACFAS, the Best Paper Award at the 2004 Multicultural Perspectives in Marketing Conference, and
the 2016 Hans B. Thorelli Award(given by the American Marketing Association and the Journal of International Marketing). He has served on several advisory committees, including the Concordia Board of Governors, FQRSC (Chair), SSHRC, France-Quebec, Consumer and Corporate Affairs, le Publicité Club de Montréal, the Quebec Institute of Tourism and Hotel Management, the Institute of Canadian Bankers, as well as on the editorial boards of several academic journals. He has served the Administrative Sciences Association of Canada in many capacities, including as its President in1985-86, and as Marketing Area Editor of the Canadian Journal of Administrative Sciences (1991-1997), and he is the first person to be awarded the 1997 CJAS Service Award. He also presided the 13th International Seminar of Research in Marketing in 1986 and the 2010 Multicultural Marketing Conference (Lille, France). 

He is currently serving as Editor-in-chief,
Canadian Journal of Administrative Sciences. He served as Associate Editor in Marketing of the Journal of Business Research (1993-1999), and he is the first recipient of the JBR Outstanding Associate Editor Award (1997), which now bears his name. From 1999 to 2015, he served as Managing Editor of the Journal of Business Research. He has also served, among others, as Vice-President Membership-Canada for the Academy of Marketing Science, Chair of the 1998Multicultural Marketing Conference in Montreal and Vice-President-Publications of the Academy of Marketing Science (2002-2004). He was awarded the 1999Distinguished Scholar Award by the Society for Marketing Advances, named the2000 Visiting Researcher at Kansai University (Osaka, Japan), 2001 Visiting Professor at the IAE (Aix-en-Provence), and he was selected as the La Presse" Personality of the week" (January 7, 2001). He was a member of the Board of Governors of the Academy of Marketing Science and he is a member of the Provost Circle of Excellence.

Education

PhD (Columbia University)

Areas of Expertise

  • Advertising management
  • Consumer behaviour
  • Marketing communications
  • Marketing strategy
  • Multidisciplinary research
  • Research methodology
  • Retailing


Publications

Monograph

The IFLA Library Reference Model : lectio magistralis in library science = Il modello concettuale IFLA Library Reference Model : lectio magistralis in biblioteconomia. Fiesole (Firenze), Italy : Casalini Libri, 2018. ISBN 978-88-7656-024-8 (print), ISBN 978-88-7656-025-5 (ebook). 73 pp. (Letture magistrali in biblioteconomia ;11). DOI (English text) 10.1400/256779; DOI (Italian text) 10.1400/256781.

Edited Monograph

The FRBR Family of Conceptual Models : Towards a Linked Bibliographic Future. Edited by Richard P. Smiraglia, Pat Riva & Maja Žumer. London : New York : Routledge, 2013. ISBN 978-0-415-64104-3. 429 pp. (Monograph edition of v.50, no.5/7 (2012) of Cataloging & Classification Quarterly)

Book Chapter

“Multilingualism in information retrieval systems – the next challenge.” In: Mirna Willer: Festschrift, edited by Tinka Katić and Nives Tomašević. Zadar : MorePress, University of Zadar, 2020. P.135-151. ISBN 978-953-331-274-3 (print), ISBN 978-953-331-275-0 (ebook).

Refereed Journal Articles

Jensen, Karen & Pat Riva. “Growth of the Program for Cooperative Cataloging in Canada.” Cataloging & Classification Quarterly, (special theme issue Program for Cooperative Cataloging (PCC): 25 Years Strong and Growing!), v.58, no.3/4 (2020), p.303-316. DOI: 10.1080/01639374.2019.1707734

“On the New Conceptual Model of the Bibliographic Universe : the FRBR Library Reference Model (Il nuovo modello concettuale dell’universo bibliografico : FRBR Library Reference Model).” AIB studi, vol.56, n.2 (maggio/agosto 2016), p.265-275. DOI: 10.2426/aibstudi-11480.
http://aibstudi.aib.it/article/view/11480 (English and Italian)

Arsenault, Clément, Daniel Paradis & Pat Riva. “Translating RDA into French.” Cataloging & Classification Quarterly, (special theme issue RDA around the World), v.52, no.6/7 (2014), p.704-722. DOI: 10.1080/01639374.2014.889059

Cross, Emma, Sue Andrews, Trina Grover, Chris Oliver & Pat Riva. “In the Company of my Peers : Implementation of RDA in Canada.” Cataloging & Classification Quarterly, v.52, no.6/7 (2014), p.747-774.

Doerr, Martin, Pat Riva & Maja Žumer. “FRBR Entities : Identity and Identification.” Cataloging & Classification Quarterly, v.50, no.5/7 (2012), p.517-541.

Riva, Pat & Chris Oliver. “Evaluation of RDA as an Implementation of FRBR and FRAD.” Cataloging & Classification Quarterly, v.50, no.5/7 (2012), p.564-586.

“Mapping MARC 21 Linking Entry Fields to FRBR and Tillett’s Taxonomy of Bibliographic Relationships.” Library Resources & Technical Services, v.48, no.2 (April 2004), p.130-143. DOI:10.5860/lrts.48n2.130-143

Beheshti, Jamshid, Andrew Large & Pat Riva. “Cost Savings to Canadian University and Large Urban Public Libraries from their Use of National Library of Canada MARC Records.” Library Resources & Technical Services, v.47, no.2 (April 2003), p.44-57. DOI:10.5860/lrts.47n2.44

Conference Proceedings

“The multilingual challenge in bibliographic description and access” refereed paper, in JLIS.it special issue Bibliographic Control in the Digital Ecosystem, vol.13, no.1 (January 2022), p.86-98. 
DOI: 10.4403/jlis.it-12737 (Originally presented at Conference BC2021, February 8-12, 2021)

Žumer, Maja & Pat Riva. “IFLA LRM – Finally Here” refereed project report, in Advancing Metadata Practice : Quality, Openness, Interoperability : 2017 Proceedings of the International Conference on Dublin Core and Metadata Applications, 26-29 October 2017. DCMI, 2017, p.13-23. (Originally presented at DC-2017, Washington, DC, by Maja Žumer)


Arsenault, Clément, Daniel Paradis & Pat Riva. “The Translation of a Standard : Translating and Adapting RDA into French” refereed paper, in Proceedings of the Annual Conference of CAIS = Actes du congrès annuel de l'ACSI for 2014. (Originally presented at Brock University, St. Catharines, Ontario, May 28-30, 2014 by Clément Arsenault) 


FRBR Review Group Initiatives and the World of Linked Data (Le iniziative del FRBR Review Group e il mondo Linked data)”, in JLIS.it special issue Seminar Global Interoperability and Linked Data in Libraries, vol.4, no.1 (January 2013), p.105-117. DOI: 10.4403/jlis.it-5482 (Originally presented at the Università degli studi di Firenze, Florence, Italy, June 18-19, 2012)


Bélair, Jo-Anne & Pat Riva. “Le répertoire des vedettes-matières de l'Université Laval : une histoire de coopération inter-institutionnelle” refereed paper, in Francophonies et bibliothèques : actes du premier congrès de l'Association internationale francophone des bibliothécaires et documentalistes et satellite IFLA, Montréal, 3-6 août 2008. Montréal : AIFBD, 2009, p.209-214.


Functional Requirements for Bibliographic Records (FRBR) and its Application to Resource Discovery” invited plenary address, in INTEGRAR : 2o Congresso Internacional de Arquivos, Bibliotecas, Centros de Documentação e Museus, realizado no período de 25 a 29 de junho de 2006, São Paulo, SP, Brasil : anais. São Paulo : FEBAB, 2006, p.45-50.

Journal Articles

National Bibliographies revealed in the National Bibliographic Register.” IFLA Metadata Newsletter, v.7, no.2 (December 2021), p.6-17.


The National Bibliographic Register, putting national bibliographies in context.” IFLA Metadata Newsletter, v.7, no.1 (June 2021), p.5-12.


Paradis, Daniel & Pat Riva. “RDA au Québec a fêté ses 4 ans.” Arabesques (revue trimestrielle de l’Agence bibliographique de l’enseignement supérieur (Abes)), no 87 (octobre–novembre–décembre 2017), p.29.

Bellemare, Nathalie & Pat Riva. “Les FRBR pour les nuls.” Argus, vol.38, no 2 (automne 2009), p.24-26.


Riva, Pat & Nathalie Bellemare. “La norme RDA : outil mondial et intégration locale.” Argus, vol.38, no 1 (printemps 2009), p.23-26.


Riva, Pat, Martin Doerr & Maja Žumer. “FRBRoo : Enabling a Common View of Information from Memory Institutions.”  International Cataloguing & Bibliographic Control, v.38, no.2 (April/June 2009), p.30-34.


Riva, Pat & Anders Cato. “Modifications to the FRBR Entity 'Expression'.” International Cataloguing & Bibliographic Control, v.37, no.1 (January/March 2008), p.2&17.


“Introducing the Functional Requirements for Bibliographic Records and Related IFLA Developments.”  Bulletin of the American Society for Information Science and Technology, v.33, no.6 (Aug./Sept. 2007), p.7-11.


Defining the Boundaries : FRBR, AACR and the Serial.” Serials Librarian, v.45, no.3 (2003), p.15-21. DOI:10.1300/J123v45n03_02 


Participation activities

Recent Presentations

IFLA LRM, the conceptual base for RDA” invited plenary, 4to Coloquio sobre RDA en América Latina y el Caribe Innovaciones en la RDA e implicancias para su implementación en las bibliotecas de América Latina y el CaribePeru (online), October 27-29, 2021.

A perspective on national bibliographies from the IFLA Bibliography section” invited presentation, Digital Research Infrastructure for the Arts and Humanities (DARIAH) Bibliographical Data Working Group workshop National Bibliographies and Catalogs: Curation and Research, (online), September 30, 2021. Presented by Mathilde Koskas (Bibliothèque nationale de France).


Insights from IFLA’s Register of National Bibliographies” juried presentation, National Libraries Now! (online), September 16-17, 2021. 


The WEMI entities in the IFLA Library Reference Model” invited presentation, Bibliographic Conceptual Models Interest Group session, ALA Annual Conference, Washington, DC, June 20-24, 2019.


Information retrieval in a bilingual context : a perspective from library science” invited presentation, Diverse perspectives on bilingualism, Concordia University, Montreal, Quebec, October 12, 2018.


“FRBRoo, the IFLA Library Reference Model, and now LRMoo : a circle of development”
juried paper, Committee on Standards Open Program Impact of recently approved IFLA standards, World Library and Information Congress, 84th IFLA General Conference and Assembly, Kuala Lumpur, Malaysia, August 24-30, 2018. Written with Maja Žumer (University of Ljubljana, Slovenia).

“Il modello concettuale IFLA Library Reference Model : continuità e novità” lectio magistralis, Università di Roma -- La Sapienza, Rome, Italy, March 8, 2018. Organized by the Istituto Centrale per il Catalogo Unico (ICCU) and the department of Archivistica e Biblioteconomia in the Facoltà di Lettere e Filosofia of the Università di Roma -- La Sapienza.

“The IFLA Library Reference Model” lectio magistralis in Library Science (“Il modello concettuale IFLA Library Reference Model” lectio magistralis in biblioteconomia), Università degli studi di Firenze, Florence, Italy, March 6, 2018.

“The IFLA Library Reference Model, a step toward the Semantic Web” juried paper, Committee on Standards Open Program The Use of IFLA Standards in the Linked Data Environment : Strategies, Applications and Success Stories, World Library and Information Congress, 83rd IFLA General Conference and Assembly, Wroclaw, Poland, August 19-24, 2017. Written with Maja Žumer (University of Ljubljana, Slovenia).


“IFLA Library Reference Model” invited keynote, IFLA Metadata Reports session, World Library and Information Congress, 83rd IFLA General Conference and Assembly, Wroclaw, Poland, August 19-24, 2017. Written with Maja Žumer. Presented Maja Žumer (University of Ljubljana, Slovenia).


“Prochaine évolution de nos modèles bibliographiques : IFLA LRM”  in the session Évolution continue de RDA et FRBR at the Congrès des professionnels de l’information, Montreal, Quebec, November 1, 2016.


Resource Discovery in the Internet Age” invited keynote, International (Zhejiang) Forum on Public Digital Culture, Hangzhou, China, October 17-19, 2016.


Building RDA using the FRBR Library Reference Model”  invited paper, IFLA Satellite Meeting RDA in the Wider World, Dublin, Ohio, August 11, 2016.

“The next stage in our bibliographic models : FRBR-LRM / Prochaine évolution de nos modèles bibliographiques : FRBR-LRM ” invited presentation, Thematic Seminar on Resource Description and Access/Séminaire thématique sur Ressources : description et accès, Library and Archives Canada, Gatineau, Quebec, April 28, 2016.


Introducing the FRBR Library Reference Model”  refereed paper, Cataloguing Section Open Program Modeling Bibliographic Information for a Web of Data : Challenges and Achievements, World Library and Information Congress, 81st IFLA General Conference and Assembly, Cape Town, South Africa, August 15-21, 2015. With Maja Žumer (University of Ljubljana, Slovenia). (French version)


Beyond FRBR : FRBRoo and Consolidated FRBR” (pdf)  Canadian Library Association (CLA) 70th National Conference, Ottawa, Ontario, June 3-5, 2015. With Chris Oliver (University of Ottawa).


Implementation and Internationalization of RDA” invited colloquium lecture, University of Wisconsin—Milwaukee, School of Information Studies, Knowledge Organization Research Group, March 26, 2015.


L’implantation de RDA au Canada/RDA Implementation in Canada” 6e Congrès des milieux documentaires, Montreal, Quebec, December 1-3, 2014. Written and presented with Emma Cross (Carleton University).


Données liées et ontologies égalent synergie” invited paper, 7e symposium du Groupe interdisciplinaire de recherche en archivistique (GIRA) Les archives et le Web, au 6e Congrès des milieux documentaires, Montreal, Quebec, December 1, 2014.


RDA Implementation in Canada” CLA 69th National Conference, Victoria, British Columbia, May 28-31, 2014. Written and presented with Sue Andrews (University of British Columbia), Emma Cross (Carleton University) and Trina Grover (Ryerson University).


Exploiter les outils du RDA Toolkit” 5e Congrès des milieux documentaires, Montreal, Quebec, November 25-27, 2013. Written and presented with Daniel Paradis (Bibliothèque et Archives nationales du Québec, BAnQ).


Données ouvertes liées” (pdf)  5e Congrès des milieux documentaires, Montreal, Quebec, November 25-27, 2013. Written and presented with Benoit Ferland (BAnQ).


Out of the Trenches and Over the Top : Building on a Linked Open Data Proof of Concept” CLA 68th National Conference, Winnipeg, Manitoba, May 29-June 1, 2013. Written and presented with Sharon Farnell (University of Alberta).


Canada: One Country, Two NBA's, Two Approaches” invited presentation, IFLA Bibliography and Cataloguing Sections Satellite Meeting National Bibliography in the Digital Age, Warsaw, Poland, August 9, 2012.


Translating RDA into French : Challenges and Insights” at International Association of Music Libraries (IAML/AIBM), Montreal, Quebec, July 26, 2012. Written and presented with Daniel Paradis (BAnQ).


Declaring IFLA ISBD and FRBR Family of Conceptual Models in RDF” invited paper, JSC/DCMI Seminar Five Years OnBritish Library, London, United Kingdom, April 27, 2012. Written with Mirna Willer (University of Zadar, Zadar, Croatia).


Research activities


Professional Service

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